Hi there! I'm a Product & User Experience Design Strategist.

My work lies at the intersection of physical and digital innovation...

5+

Years professional work experience.

15+

Products that have reached market.

Select Client List:

Disney
Marvel
Sephora
Apple
Genentech
Pfizer
Johnson & Johnson
Teva
Novartis

Featured Projects

Here are six select projects that I believe showcase my design process and strategic mindset effectively. These projects only scratch the surface, so please visit the Other Work page for more projects.

SaltCast

Salt and corrosion level forecasting simplified.
UI/UX
Branding
Strategy
A digital salinity management tool that helps protect drinking water safety, sustainable freshwater use, and infrastructure integrity in coastal regions experiencing climate change. Backed by artificial intelligence algorithms.
Check it out!

Zingli

Simplifying the process of moving.
UI/UX
Branding
An app that helps you make a bold move by guiding you through the steps of moving house to a different country or region. Zingli guides you through the different milestones of moving to ensure you are well prepared.
Check it out!

Urthy

Indoor herb gardening made easy.
UI/UX
Product Design
Branding
Designing an effortless yet emotionally connected indoor gardening experience. An indoor herb gardening experience that offers fresh and dry herbs on demand, while maintaining traditional horticulture methods.
Check it out!

FCB Case Studies

Simplifying the process of moving.
UI/UX
Branding
Five case studies to highlight my client work at FCB Health. User experience design and website development for patients and healthcare practitioners, across multiple clients to deliver bespoke solutions for their specific needs.
Check it out!

The Merchants Fund

Empowering Grantees & Local Businesses.
UI/UX
Strategy
Business Dev
A new way to empower grantees who lack incentive and structure to tap into The Merchants Fund's resources. Grantees are motivated to engage in coaching and hands on development for their local businesses.
Check it out!

RHO

Early breast cancer detection.
UI/UX
Product Design
Engineering
A new system to familiarize women with breast exams, and a more efficient way to detect breast abnormalities that may be cancerous. A breast density measurement bra paired with tactile models to simulate breast abnormalities.
Check it out!